Bracelets for the launch of 91 magazine at Welchome Store
When your favorite shop in Italy invites you to participate in a project related to the launch of a new issue of your favorite magazine…I couldn’t say no!
Welchome Store is a lifestyle online shop based in Italy and focused on simple things for home decoration. The shop has a lovely selection of products by Meraki, Monk&Anna, Bloomingville, La cerise sur le gateau and other brands. Welchome Store is also a distributor in Italy of 91 magazine, the magazine that “focuses on creative interiors – homes, shops, cafes, studios – spaces created by people thriving in small business and the creative industries.”
Chiara from Welchome Store decided to make the launch of every new issue of 91 magazine a bit more special for Italian readers by collaborating with Italian (or almost-Italian in my case) artists and makers. Last time customers who purchased winter issue of the magazine from Welchome Store online-shop were receiving their copy with a surprise inside: a set of three illustrated cards by Italian artist Alice Pasinetti, known also as Little Pine Alice.
To celebrate the launch of the spring issue of 91 magazine first 50 lucky customers will receive a vitavi crochet bracelet!
We decided to stay in the color palette of the cover of the spring issue and chose pink and beige colors for the bracelets.
I am very happy about this beautiful project and I am looking forward to seeing your pictures of the fresh new magazine and your bracelet in action.